Showing posts with label Ah-Ha Moments. Show all posts
Showing posts with label Ah-Ha Moments. Show all posts

Wednesday, February 8, 2012

Miss EDU them

I recently created a board on my Pinterest called "Continuing EDU...". There is not much on it yet but it made me realize how I am still interested in learning even though I am not in school.

This is a good sign.

This week I launched a mini campaign on my companies Facebook page that encouraged people to share a photo on their wall and tell their story of why they love our products and joined our team. (I work for a MLM company.) And, zilch. NO ONE has shared the photo.

My thoughts:

We only have 300 something likes...maybe none of those 300 people have logged on to Facebook in the last 24 hours?! 


Maybe I didn't explain it clear enough?


Did everyone quit the company last night!?


Am I a horrible person?

Okay, okay, I will stop the thoughts. They get progressively worse, I promise.

After reflecting on it today, I thought about something I was taught a few years ago. It was from a training that I received and the phrase often comes into my head: Teach them 'how to' before 'will you'.


DUH.

Our demographic is age 40-65 and many of them are not computer savvy-sit at a desk all day-kind of people. So, chances are, they don't even know HOW to share a photo.

Hence, HOW TO:



Simple, but helpful--hopefully. 

Thoughts:

Please restore my confidence and help me reach my social media goals. 


What does this have to do with my Pinterest board? Well, not everyone is seeking to learn things on their own and they need some help along the way. Don't be scared to "dummy" things down for people. 



*That may have been a stretch but it made sense to me before I started writing it all out.*


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Monday, February 6, 2012

Miss Brand Recognition

Currently, we are coming out with a new product line and are in need of a name for the line. Seems simple enough, right?

Nope.

As we were brainstorming, people were making suggestions and my mind would wander with each suggestion thinking, "How can I sell that?" "I think I've heard that name before?" "What color/font would we use?" And the ultimate question,

"How does that align with our brand?"

After our meeting this morning, I found this video on Pinterest and I couldn't resist in sharing it with the office. Hopefully it will help us all (and maybe you) consider our brand recognition at all times.

Enjoy.






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Friday, January 20, 2012

Miss 1 Month


Did I mention that I graduated? It's been a month and it's been great. 



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Miss TGIF

Today is this kind of day...







#TGIF
#hashtagsonfacebookaren'tannoyingatall


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Thursday, December 15, 2011

Miss My Heart is Beating Really Fast

I just finished my last final and my heart is beating really fast.

As I was filling out the last 5 questions on my bubble sheet for my econ exam, I almost started to cry. I can't decide it if was out of happiness because I will never touch economics again, or if it is because I am sad that my undergraduate degree is over.

Either way, my heart is beating so fast.

The teachers, people, jobs, classmates, friends, tests, papers, assignments, activities and opportunities that I have been part of here will never be forgotten.

Thank you BYU-I.




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Monday, December 12, 2011

Miss Perspective

I am currently writing a satire for one of my classes. My subject is: Voting. My perspective: Don't vote.

As I was working on it this weekend, I would write a few paragraphs and then read it out loud to my husband. He was impressed with my points and said that they actually bring up good points. This made me nervous that my satire was going to be too convincing.

Writing this satire has brought a new perspective for me, the writer. That is one of the purposes for writing a satire--to bring perspective. Below are some tips if you are interested in writing a satire.


Tips To Writing a Satire

1. Have a good knowledge of current affairs.

2. Keep information current, hot, and simple.

3. Choose a solid topic that people can relate to.

4. Give yourself time to write it.

5. Choose a powerful title


I am turning the paper in today. After I receive my grade and critique, I will post it.



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Sunday, December 11, 2011

Miss Choke

All growing up, I played competitive sports. I started off dancing, then played softball, soccer, volleyball and even badminton. At every level that I played, I experienced pressure. Obviously the pressured varied from my t-ball game to my fast-pitch softball game that would take us to the Little League World Series if we won. But the pressure existed. 

Throughout those years, my dad tried to teach me about how to deal with the pressure by telling me, "Don't choke!" Countless times I went up to bat and turned my head to see my dad waving a 20 dollar bill at me mouthing, "Home run! Don't choke." My feet would sink deeper into the dirt.

Throughout the years, I have tried to figure out how to not choke. I've tried saying a prayer, taking a deep breath, focusing on the 'ball', closing my eyes, over-eating, taking a class that teaches me how to take tests, etc. Regardless of all those tests, the way I avoid 'choking' is by being prepared.

At BYU-Idaho, we believe in a model of learning. Check it out here. I use to teach classes to freshman on campus on how they can apply this learning into their studies and life in general a few semesters ago. I truly believe in it and I have seen it work in my studies as well as my personal life.

As I embark on my final classes and tests of my undergraduate degree, I am reminded that I have prepared, taught my classmates and I have pondered and done my work. I can now step up to the plate, clench my bat and take a swing. No choking necessary.




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Tuesday, December 6, 2011

Miss What If

I bet you think I am going to talk about something sappy right? Like, "what if all my dreams came true!?" No. I am not talking about that.

I am talking about the what if calculator for my classes. Each of my classes have an online grade book that I can access to see all my assignments and submit assignments. It has completely phased out paper and it's awesome. I look at it several times a day but every other week I use the "what if calculator" feature. This feature calculates what your grade will be if you got a certain percentage on a project or paper or test.

Since the semester is concluding and I am graduating, this calculator and I have developed a close relationship. Not only do I use him daily, I think about him often. Today, for the 3rd time this week (it's Tuesday, mind you) we met again.

Here is the verdict on my final tests and papers in order to recieve decent grades:

                  Exam Grade               Final Grade
Economics:       40%                         80%
Law:                 87%                         90%
Media Writing:  50%                         80%
Finance:            60%                         80%
Mass Media:     65%                         90%
DNA:               70%                         80%

I am not to ashamed to admit that I am looking at the least possilbe grade to pass. After taking 19 credits this semester, my shield is down and I am vulnerable and I am okay with that.

Good thing I have my man, what if calculator, to make me feel better.

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Thursday, December 1, 2011

Miss Opinion on the Green Movement

Go Green, Not Extreme
Extreme views of green movement need to be evaluated


Phasing out human life is necessary in order to restore the earth’s biosphere back to good health. This is the core belief of the Voluntary Human Extinction Movement (VHEMT), one of the top environmental extremist groups in the world. To propose a movement where humans should voluntarily agree to abstain from breeding in order to protect the earth is on the heavy end of the green spectrum.  The movement has become more extreme than ever and recognizing opposing viewpoints is just as important when deciding which end of the spectrum you will stand.

There is no doubt the earth has limited resources and that we need to be sensible and aware of our carbon footprint. But there is such a practice called greenwashing, a term deemed as the act of misleading consumers regarding the environmental practices of a company or the environmental benefits of a product or service.
This is a term that has surfaced because of the extreme practices of eco-friendly fanatics.

Many people take on blind views when it comes to being environmentally responsive. According to the website 7 Sins of Greenwashing, unsubstantiated claims are made about how a product can benefit the environment. There is much emphasis on certain green aspects while hiding features that are not so eco-friendly and thus greenwashes individuals into thinking that they are being environmentally savvy. For example, the words "all-natural" on a label may trick buyers into thinking a product is green, but this isn't always the case.

Consumers are also deceived by the time and effort that goes into going green. For some, it may be as simple as walking across the room and throwing a paper in a blue garage pale. For others, it may be paying extra for recycling bins to be purchased and picked up or physically doing it yourself. A simple 3 minutes per week for over 300 million citizens to recycle can take up 7,800,000,000 man-hours of time per year. Many people put in much more time than that. It’s easier to say ‘go green’ rather than to be green.

The cost of going green is even more extreme than the time and effort. For example, when building a home, bamboo flooring is often considered an eco-friendly alternative to hardwood. Bamboo is harvested in China, so it must be shipped thousands of miles to the United States. Transportation of the bamboo consumes large amounts of fuel that pollutes the air which contradicts this green product. Society wants to be part of this movement but it is not always feasible. Specpan, a research firm, surveyed home builders and found that the greatest number estimated a 10% to 19% cost increase when going green.

Your standard daily green products (e.g. hair spray, cleaning products, organic food, etc.) often cost more due to the high cost of new research and technology needed to produce these products. These higher costs are also due to the small volume of green products in the market. Manufacturers are not yet able to enjoy the cost-cutting benefits of large-scale production which green marketing promises.

So let’s recycle and save 17 trees, reduce our heating bill, use a compact fluorescent light bulb, but let’s not risk human lives to protect the earth that depends on us to protect it. Go green, not extreme.



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Monday, November 28, 2011

Miss Finish Line

Now is the time to sprint for the finish line.

I graduate from Brigham Young University--Idaho in three weeks. Three weeks, people. How do I feel about it? I haven't decided. Some days I feel like I couldn't leave campus fast enough because my brain is going to explode from trying to figure out whether Wal-Mart should shut down if Safeway moves into the neighborhood or how to calculate my retirement and write a will...heavy stuff, right?

All-in-all, I am utterly grateful.

I took a survey today in anticipation of being a graduate that asked if I feel like BYU-Idaho has prepared me for life. Yes and YES. BYU-Idaho has been an incredible experience for me. Here are a few things that I have been reflecting on the past few weeks:

  • I have learned how to speak in public and train people on how to become leaders
  • I know how edit photos
  • My GPA is higher because I get a free tutor
  • My resume is stacked because of all the programs that are offered
  • The students rule and run the school
  • Full-time faculty members are amazing, hands-down
Many more thoughts will be crossing my mind in the next few weeks but I am ready to sprint and finish strong.


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Thursday, November 17, 2011

Miss Frog Diet

Have any of you heard of this book? Well, I need to read it, and then do it.

Tomorrow, I am going to 'eat the frog' before the weekend. There--I said it. I am now accountable.



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Monday, October 17, 2011

Miss Digital This or That?

The Internet is becoming the town square for the global village of tomorrow.
-Bill Gates 

Just because we have it, does it mean everything has to go digital? Does this have to go digital or does that go digital? How decides?


We have a newspaper publication on campus called, The Scroll. Check it out. Honestly, I don't read it much because I don't have time in between classes to actually read. But, the articles aren't awful and occasionally controversial among the student body. (You know us opinionated educated folk. We always have our 2 cents to throw in.)

The question was posed recently if it should go fully digital and expire the print version. My original reaction was, no. There is something to be said about the nostalgia of holding a newspaper in hand. But, as I thought about it more, I thought objectively and about our future. Is internet really going to be the "global village of tomorrow"?

I am not sure what The Scroll is going to do but if they do change, here are my suggestions for going digital:

  • Start campaigning early in a creative way
  • Improve the current site and purchase the domain name, "www.thescroll.com"
  • Use more multi-media
  • Receive feedback for leverage

What do you think? Does every publication need to go digital to be useful and effective for all users?

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Thursday, October 13, 2011

Miss Messaging

Admit it. We are all judgmental. What makes us judgmental? I believe it is messaging.

What is messaging? Well, in common jargon, messaging can be anything from a text message to a Facebook message to a tweet. In interpersonal jargon, messaging can be anything from how you fold your arms to the tone of your voice to the color of your socks. And, in marketing jargon, messaging is knowing your audience and conveying an idea, opinion or product in a way they understand. 

How can you make your message effective? Well. It isn't as easy as putting a minimum wage employee into a banana costume and having him hold up a "Buy One J****, Get One Free!" sign. (Let's keep this objective.) Messaging takes a few keep principles:
  • Research
  • Time
  • Experience
  • Asking a lot of questions
  • Making assumptions and drawing conclusions
One of the best things I learned in my marketing classes is "You find out what consumers want and then you make the products. You don't make the products and try to market it to the consumer." In innovative times such as today, before we start a small business, invest in a big company or participate in a non-profit organization, we should all consider this statement.

What are some useless products you have seen? What kind of messaging have they done to promote their product, business or service?

Here are a few that I have seen:

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